Adeslas SegurCaixa

Adeslas SegurCaixa is one of the leading health insurance companies in Spain, offering a wide range of products and services aimed at ensuring customer wellness. Its commitment to quality healthcare and prevention, along with its strong network of professionals and medical centers, has consolidated its position as a leader in the sector.

Improving User Experience

The main objective of Adeslas SegurCaixa was to redesign and develop the public and private areas of the Health and Wellness web and mobile portals.

Services Aimed at Ensuring Customer Wellness

O2O is responsible for the redesign and development, and this portal includes:

  • Tools to facilitate commitment and achievement of personal challenges.
  • Lifestyle, nutrition, physical activity, and prevention plans.
  • Measuring health indicators.
  • Medical guidance.
  • Personal advisors.

To ensure business objectives are met, O2O leverages different User Acceptance Tests (UATs) to obtain feedback from users and drive continuous improvement, seeking a balance between the new architecture and functional complexity.